Rebrands Pope Design Group A comprehensive rebrand that helped unify messaging from the inside out. Project Overview Pope Architects was growing and evolving. Their leadership

Rebrands AGC of Minnesota A New Brand: 100 Years in the Making Creating a strong brand identity that increases awareness and fosters engagement. Project Overview

Rebrands Associations North Connecting an industry leader to its members. Driving connections and relevance. Project Overview For nearly 60 years, The Midwest Society of Association

Rebrands City of Rochester Minnesota Clarity and unity are key, especially when you have 900+ employees and 15 diverse departments. Mercury created a new brand

Rebrands HealthFitness “Now we know what makes us different and how to tell others.” How Mercury defined a differentiator and unified a team. Project Overview

Rebrands BOMA Greater Minneapolis Project Overview Bringing Freshness and Relevancy to An Established Brand Following a complete brand audit including member insight gathering, Mercury created

Rebrands Minnesota Museum of American Art Project Overview New Name Keeps it Short and Sweet Mercury Creative Group guided the Minnesota Museum of American Art

Rebrands Visit Saint Paul Project Overview Award-winning Rebrand Attracts Visitors Our first rebrand planning meeting with the Visit Saint Paul team resulted in one main

Rebrands Orion Airmotive Project Overview This Rebrand is the Stuff of Legends When a new private jet company approached us to tackle the branding of

Rebrands Meals on Wheels Project Overview Creating Unity + Serving up Smiles Meals on Wheels engaged Mercury to lead it through a major brand repositioning.