The Mercury Method

Line 1 resized 1

Strategy first.
Design second.

We foster partnerships with our clients that enable us to uncover the true essence of their brand.

See how we’ve helped other brands reach new heights.

The Power of the Mercury Method

Line 1 resized 1
Our immersive process connects leaders, stakeholders and employees to their brand and the brand to its ideal audiences. The Mercury Method provides clarity and direction—giving us total confidence in our ability to deliver exceptional results to take your organization to new heights.
mercury method frame
spread your wings

Spread Your Wings

discover your value
Discover Your Value
define your brand
Define Your Brand
plan for growth
Plan for Growth
We begin each rebrand project with strategy first. Our brand strategists and project directors will guide you through discovery and insights gathering that will uncover the true essence of your brand.
Group 38

Take Flight

design brand elements
design brand elements
prepare for launch
prepare for launch
communicate inside out
communicate inside out
Once we have reviewed recommendations for refreshing your brand elements our partnership continues with the addition of our creative team. Design and production of your brand identity, website, content, marketing and promotional materials take place in this phase.
Group 42

Soar

implement your plan
implement your plan
evaluate your success
evaluate your success
coach your team
coach your team

It’s time to take your business to new heights. We will help keep your team on brand as you execute brand launch. We will also continue to support your business as you align your brand strategy and ongoing marketing efforts to your overall business goals to drive results.

Evolve

Line 1 resized 1

Evolve is the on-going phase of the Mercury Method. Keeping your organization on-brand takes time and attention. Mercury Creative Group is committed to providing resources that can help. Your brand is our brand. Your success is our success.

Go back to Soar to see how on-brand coaching helps launch your brand or learn more about how Mercury Creative Group can help you keep the momentum.

Want strategy + design solutions in your inbox each month?

Subscribe to Mercury Insights!