The Mercury Launchpad
A Jumpstart Program to Ignite Your Brand’s Success!
Are you gearing up for a big launch, a high-profile event, or kicking off annual marketing planning? Or looking for a long-term ongoing marketing partnership with an agency?
We understand the pressure and tight timelines that come with planning for the future. That’s why we created the Mercury Launchpad. It’s specifically designed to give your brand the tools it needs to make a lasting impact and ensure timely success.
Our experts work with you to quickly get inside your organization and determine who you are, what you do, and who you do it for. When we are done you will have clear foundational brand elements, as well as an established work plan for the next steps. This includes prioritizing efforts, budgets, and a realistic timeline.
Here’s what you can expect from The Mercury Launchpad:
Phase 1
Brand Audit, Primary Audience Analysis, Key Messaging Pillars
- Gather pre-kickoff surveys with key project stakeholders.
- Facilitate a kickoff workshop with key stakeholders to discuss goals and objectives, audit brand elements, and define primary audiences.
- Deliverable:
- Key brand elements, including value proposition, primary audience summary, and key messaging pillars.
Phase 2
Marketing Tactical Plan, Timeline + Budget
- Facilitate a meeting with key stakeholders to audit current marketing activity and develop a comprehensive marketing strategy.
- Deliverable:
- Marketing tactical plan including marketing channels, communications, content, and promotional activities.
- Execution timeline with project milestones.
Phase 3
Final Deliverables + Recommendations for Next Steps
- Conduct a final review meeting of all deliverables and make any necessary refinements.
- Deliver our recommendation for design + execution support and discuss the next steps.
After completing the Mercury Launchpad you will set up for success with the following:
- Initial Survey Summary
- Brand Strategy Brief
- Marketing Strategy
- Marketing/Launch Tactical Plan
- Recommendations for Design + Ongoing Support
Considerations
Our Mercury Launchpad program is a light version of the more robust Spread Your Wings phase of our Mercury Method. Pricing starts at $8,000 with an estimated timeline of 4 – 6 Weeks.
Our support doesn’t end with the Mercury Launchpad. We provide design, guidance, and assistance during the implementation phase to ensure a seamless transition.
Get in touch with us today to schedule a consultation and secure your spot in this exclusive program.
