Use Video to Benefit Your Brand
You know there is great potential for video to grow your business but you also feel like it can be an expensive risk! We asked our video team some questions to help demystify the video storytelling process.
You know there is great potential for video to grow your business but you also feel like it can be an expensive risk! We asked our video team some questions to help demystify the video storytelling process.
The research is clear! Video is one of the most effective ways to build trust and increase brand engagement. It is one of the best mediums for storytelling. Building video into your marketing strategy will help you connect with your ideal audiences on a more personal level. But where to start?
Website refreshes and redesigns are not the same. They involve different levels of resources and address different levels of needs. Here are questions to ask yourself to determine which is needed and when to do it!
Change can be hard, it’s time-consuming and uncomfortable. It’s easy to continue doing things the way you’ve always done them. But, as things change within your organization it’s important to take a look at the way you’ve always done things and ask if those ways still make sense for the current state of your business.
Even as things continue to change, one thing remains the same – you need to connect with your current members while attracting new ones. The single best way to do that is by making sure your team has clarity around your brand and the value that it brings. Establishing a strong brand that is a true reflection of who you are and what you have to offer will give your association the ability to take flight and soar in 2021 and beyond!
Learn how to transition your event to the virtual space as we share our learnings from facilitating the Associations North event online!
Learn how to foster the connections after the event is over and the importance of follow-up and relevant post-event resources.
Learn how to keep your attendees engaged during your events as we share our learnings from facilitating the Associations North event online!
Looking for a way to capture a new headshot without a photographer?
Learn to guide your own communications audit.
Understand, track and manage the cause-and-effect relationships that control the performance of your company.
Focus on creating experiences that attract the right attendees then leave them wanting more.
